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Franchising enables rapid expansion of a business model and reduces risk for franchisees. The legal framework for franchising in Slovenia is based on contract law and competition law provisions.

Key Elements of a Franchise Agreement

A franchise agreement should regulate:

  1. the licence to use the trademark and business model,

  2. rules on know-how and the franchisor’s support,

  3. payment of franchise fees and royalties,

  4. the term of the agreement and conditions for renewal,

  5. the non-compete obligation after termination of the agreement.

Obligations of the Parties

The franchisor must provide training, support, and the right to use its system. The franchisee must comply with the standards, protect trade secrets, and pay the agreed fees.

Conclusion

Franchising is an attractive business model that requires precise legal structuring. Both franchisor and franchisee should obtain legal and financial advice before signing the agreement to ensure successful cooperation.